Fledgling Videogame Developer

Our reasonably popular Flamingo Tap Tap Run Android game is celebrating 1-year anniversary after a major update in the beginning of January 2020. In this update we introduced several playable Flamingo characters and did some improvements and fixes to gameplay.  Although the game has not been a real breakthrough, the number of new downloads has been fairly steady throughout the year. Advertising revenue has also been steady, and even increased towards the end of the year. We are still talking about less than 10 Euros per month, but with current investment and effort it is just ok. All Flamingo game downloads are organic , since no paid advertising used. And yes, we have not included any in-app purchases in any of our games. I collected couple of graphs showing how the total number of installations and number of new installations (28 days moving average) has developed since the very first launch date in September 2019. Major update was done in the beginning of 2020 and that has be...

I will now present a realistic summary how "Flamingo Tap Tap Run" Android game did over the first 6 months. For that I created a graph that shows moving 30 days average for new downloads. It should give a good idea how the number of downloads has evolved after the updates. Graph looks great (really steep slope after major update) as long you don't look the scale on the left hand side. But here come the details: First major version of Flamingo game was available on 3rd of September 2019. It had just one flamingo character and there was no use for collected shrimps. This version got around 50 downloads per month, that has been pretty typical for most of our released little games. Second major version with large update was released on 3rd of January 2020. This one had total of 8 playable flamingo characters which player could buy using the collected shrimps. This update increased the number of monthly downloads to 200+ and it can also be seen from the attached graph. ...